9 Ways to Improve CRM Data Quality

Whether you use Salesforce®, IBM®, Oracle® or any other CRM software, they can only build strong customer relationships if they are using clean, accurate, and complete data. And unless you have a program to maintain data quality, CRM databases will degrade until they no longer deliver acceptable results.  

This infographic walks you through the process of getting clean data into your CRM software and maintaining it over time.